A growth marketing agency can help your business achieve sustainable and scalable business growth. They use data-driven strategies and experimentation to deliver measurable results for your business. They are also able to identify opportunities for increasing customer loyalty and retention. They can do this by tracking Net Promoter Score, which measures customer loyalty and satisfaction.

Activation

A growth marketing agency works with you to develop and implement a strategy that will attract more engaged customers for your business. This approach will help you to establish your company as a thought leader and drive sustainable growth. This approach to marketing is data-driven and prioritizes experimentation and optimization. It also focuses on scalability. It involves integrating all aspects of your business, including marketing, sales, and data analysis.

The first step in a growth marketing services strategy is to create and deliver compelling content that resonates with your target audience. This helps to attract potential customers, build brand awareness, and encourages people to take action. It also helps you to nurture leads and convert them into paying customers. In addition, it is important to use email marketing to promote your services. You can do this by creating a valuable newsletter that features behind-the-scenes information about your business. You can also include referral programs to expand your reach.

Retention

Keeping customers is the best way to boost your customer lifetime value (CLV) and generate repeat revenue. That’s why retention is a major goal for growth marketers. To do this, you need to measure your customer acquisition cost (CAC) in relation to your customer lifetime value (CLV). A successful growth marketing strategy focuses on creating an amazing user experience that attracts and makes customers return to a business. This is in contrast to traditional marketing practices that focus on one-time leads and brand awareness.

To make this happen, businesses need to use a mix of growth strategies like creating valuable blog posts, content marketing, data-driven email campaigns, and search engine optimization. They also need to use tools to measure and analyze customer behavior. These tools help companies improve their conversion rates and increase customer retention. Examples of such tools include Google Analytics, ClickFunnels, and Intercom. They are all great resources for growth marketers. They also give them ideas on how to implement their growth strategies.

Referral

A successful referral program can help businesses build a loyal and engaged customer base. However, it requires careful planning and attention to detail. For example, it should be easy for customers to participate and include clear instructions and guidelines. Moreover, it should be personalized and include timely follow-up. Lastly, it should measure the CLV of referred customers to understand the impact of the program on business growth.

The referral stage involves encouraging existing and new customers to recommend your products or services. Dropbox, for instance, used this strategy to grow from 100,000 users to millions of active customers in just 15 months. The company encouraged existing users to recommend their friends by offering free storage space.

Founded in 2017, Deviate Labs is a growth marketing agency that offers a flexible model for companies of all sizes. The firm combines time-proven marketing tactics with creative hacks to drive results for its clients. It has worked with clients from different industries, including e-commerce, SaaS, and direct-to-consumer brands.

Revenue

A growth marketing agency uses an approach that is more sustainable and scalable than traditional marketing. It provides measurable results for business growth and can increase revenue, retention, and customer acquisition. A key factor for success is to understand the customer lifecycle and to prioritize engagement-focused campaigns. For example, a growth team may use in-app messages and push notifications to keep customers engaged and loyal. They may also offer loyalty programs, which help to generate referrals and repeat business.

Another strategy is to promote social proof, such as user reviews and testimonials, to build trust with potential customers. This can be done through digital and traditional media. A growth marketing team can also optimize a company’s product by using the customer data they collect to improve their offering and messaging. This is a crucial step to achieving long-term revenue growth. Growth marketers are highly responsive and flexible, and they take advantage of feedback from their audience to fine-tune their strategies.

Conclusion

Growth Division scales pre-seed and seed stage startups by putting together custom growth teams of channel-level expert freelancers. They take the time to understand your business and personas to craft bespoke growth marketing tactics. They don’t decide based on hunches; they use data analytics and insights to create precise user acquisition campaigns. Their client list includes Trouva, Casper, and Figma.